RE: Usecases for POB is a must but first step - Ad revenue .
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As far as the use case of POB is concerned I believe that we still have a long way to go. Its just the start, our stats are becoming visible in alexa and there is a need to have a traffic which would click on these ads. I am seeing the banners on my mobile, but the money generated would be very small initially is what I feel.
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Yeah that's true and a-ads support CPM which is good for us .