RE: CTP Chat For.....StarWars Day, 2021
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What Goes on A Great Thank You Page?
Was having this discussion in Telegram and decided to bring it here for consideration, since we're all marketers.
The question: What do you think belongs on a perfect thank you page that someone is sent to after entering their email on your lead capture page?
Me personally I think a thank you page should have explicit instructions on what to do next. I even went so far as to write an article on how to whitelist within gmail and had that as part of my main email intro so people know to whitelist my stuff from the get-go.
What's your take?
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You are 100% correct on that one. After all the goal is to get are messages opened, that won't happen if they end up in a spam filter.
Personal touch!
Video video video....Use a tool like Bonjoro and make it personal to each new person when you are getting started up!
It'll generate loyal subscribers from day one!
I had forgotten all about Bonjoro, that is a nice touch :-)
Since I use the double opt-in, I have two thank you pages.
The first one I use as you say: informing that they will receive a confirmation email and give instructions to whitelist.
The second one I have a brief description of what kind of emails they will get plus sharing my social media so they know they can reach me anytime.
I think it's a good practice like so but I'm open for more opinions :)
That is a great business practice, so ever procrastinate something a lot? All the feedback is extremely helpful, now watch me say thank you by taking action :-)
I have a video introducing myself. I offer them a free (surprise) product (a PLR product I got) IF they respond and tell me a little about themselves by replying to the first email. I tell them this in the email and the video.
If they respond, they are automatically whitelisted, plus I am building a relationship from the get-go. I personally respond to all emails.
Oh, that's also a very good way to thank them and start building that relationship right away!
With a goodie on the side? Sign me up! lol
Nice. Videos rule and add such a personal touch to your article or post. Besides it's so much easier to do nowadays with tech advancing at the rate it is.
I would say they need to be kept as concise as possible while helping the person understand what will happen next. Sometimes I get turned off by thank you pages that start with thank you and then have pages of information below that with all sorts of additional links to click. Most to all of this extra stuff should be in the follow up emails.
Agreed. Short and to the point. Sounds like a good place for like a couple bullet points and that's it. :)
Facts! Keep it simple!
Build a relationship first and then you can show stuff on the follow up emails!
You definitely hit that on the head. I hate those thank you pages that just say 'Thank You' cause I usually say 'Now What?'
As for whitelisting, I don't .... what I do is make a folder for everything and a filter to skip the inbox--> never spam--> and the folder to send it to. This works and I rarely get spam messages, only if it's from something or someone I didn't request.
The actions of saying it's 'never spam' is whitelisting, essentially. And I do something super similar. I also use gmail and filter messages into folders based on mailers. The cool part is this allows you to see how many messages a mailer sends per day and how active it is. :)
I kind of like the idea of a video. I had never thought of that before