RE: The Market Continues To Bumble Up
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Pretty good argument that people might close their subscription to dating sites/apps, because of budgeting reasons. A counter argument might be that people are more on those apps, because of lockdowns and are in need of social contact, especially those who are alone in one bedroom apartments 🤷♀.
Are those numbers already available? I mean the numbers of subscribers; was there an increase or decrease since March last year?
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I can accept that people may use the app more because of lockdowns and they can probably earn some revenue through ads to their userbase, but with apps like clubhouse, Instagram, tiktok and other social media services they can always steal away your customers, especially once they make a connection via your app, whats the point of saying in it, they can leave.
Also dating apps don't make money if they are a good service, if you meet someone in a dating app and you start dating you don't need the app, meaning its a lost customer, they need to sell you the hope of a date not a date itself.
Nope, the numbers will probably only release end of march where we can review their first quarter, so it will be interesting to see how they get on.
Yup, it'll be interesting to see those numbers and make an analysis.
Good point, if the app is really helping where it's supposed to be and people really find their match they don't need the app anymore. In that case dating apps should expand or rebrand their product. I do know that some people only use Tinder to hook up though so maybe that's also still happening. Don't really know how Bumble works apart from what you've written. But indeed a good story could only bring you so far.
Enjoy the weekend 😊
Bumble has expanded more than Tinder to do friend finding and business connection finding but I don’t know how well thats going since trying to make business connections is more of a LinkedIn thing
Let’s wait and see what Q1 data looks like
Precisely what I thought... People use LinkedIn for business connections/networking. And I don't see myself opening up another account for that; there are enough platforms to socialize, etc. Anyway, let's just wait and see how they'll be able to survive.