๐“๐ก๐ž ๐Ÿ๐š๐ฌ๐ญ๐ž๐ฌ๐ญ ๐ฐ๐š๐ฒ ๐ญ๐จ ๐ ๐ž๐ญ ๐ญ๐จ $๐Ÿ๐ŸŽ๐ค/๐ฆ๐จ๐ง๐ญ๐ก ๐ข๐ง ๐ฒ๐จ๐ฎ๐ซ ๐š๐ ๐ž๐ง๐œ๐ฒ ๐ข๐ง ๐Ÿ—๐ŸŽ ๐๐š๐ฒ๐ฌ ๐Ÿ๐ซ๐จ๐ฆ ๐ง๐จ๐ฐ

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If youโ€™re struggling to get to $10k/month, heck, even $5k/month with your digital marketing agency/SMMA/ad agency then Iโ€™m going to show you in this post the key things you need to be focusing on that at least worked for me...โฃ
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1. ๐€ ๐œ๐ฅ๐ž๐š๐ซ๐ฅ๐ฒ ๐๐ž๐Ÿ๐ข๐ง๐ž๐ ๐ข๐๐ž๐š๐ฅ ๐œ๐ฅ๐ข๐ž๐ง๐ญโฃ

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In order to really get a defined ideal client in mind, youโ€™re going to need to research your market and get really clear on who they are, what they want, and what they most struggle with.โฃ
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Eg: if theyโ€™re an independent hotel ownerโฃ
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  • They rely too extensively on OTAsโฃ
  • They donโ€™t have a system for short notice guest bookingsโฃ
  • They struggle with revenue managementโฃ
  • They struggle to secure advance bookings before the holiday season, therefore they donโ€™t have full occupancy rates come the actual holiday seasonโฃ
  • They have a hotel with no more than 50 roomsโฃ
  • Etc, etcโฃ
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    Much of this you can only know from research. Use Google, join Facebook groups where your ideal client hangs out, read Amazon book reviews, join forums online, read Quora, go to events your niche goes to, etc, etc.โฃ
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    Actually, write and document all the info you find. Put it into a doc, spreadsheet, whatever. The key is having all this info around your perfect ideal client accessible.โฃ
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    Before I started focusing on digital marketing agencies, I was targeting broadly just B2B which is a massive area.โฃ
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    When I niched down specifically to digital marketing agencies, it made things so much easier especially because I previously worked as a Marketing Manager at a digital agency so I already knew the industry very well, which allowed me to get solid clarity over who my ideal client is.โฃ
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๐Ÿ. ๐Ž๐ง๐ž ๐ฌ๐ข๐ง๐ ๐ฅ๐ž unique ๐ซ๐ž๐ฌ๐ฎ๐ฅ๐ญ๐ฌ ๐›๐š๐ฌ๐ž๐ ๐จ๐Ÿ๐Ÿ๐ž๐ซโฃ

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Have a single offer that promises a specific (ideally tangible) result or outcome for their pain/problem.โฃ
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Your offer needs to solve a critical โ€˜burning issueโ€™ pain for them.
Now the only way to know this is by actually doing the research into your market so you know what it is they really want, and really want to be fixed as soon as possible. โฃ
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One of the things I recommend you do is focus on developing an offer that is more 'need to have' rather than 'nice to have'. โฃ
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A need to have is really anything that will result in more sales, winning new business so things like lead generation, appointment setting, Ecom sales, etc. โฃ
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It will be much easier for you to sell this kind of offer because typically these kinds of offers solve that โ€˜burning issueโ€™ needs I have already alluded to.
It will also be easier for you to generate interest in these offers when you come round to doing your prospecting too which is the next step.โฃ
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๐Ÿ‘. ๐‚๐จ๐ง๐ฌ๐ข๐ฌ๐ญ๐ž๐ง๐ญ ๐จ๐ฎ๐ญ๐ซ๐ž๐š๐œ๐กโฃ

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Before you start sending hundreds of outreach messages daily like a maniac, ask yourself, โ€˜Where can I best reach my ideal client?'โฃ
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Itโ€™s going to vary for each niche. If youโ€™re looking to target owners of IT firms, youโ€™re probably not going to bother much with Facebook. But LinkedIn and email are likely going to be good channels. And the phone also likely would be too. โฃ
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The reality is that some channels will work more effectively for certain niches than others for whatever reason.โฃ
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The key is first identifying WHERE they are and WHAT is the best channel to use. Think about where theyโ€™re most accessible and spending the most time and start there.โฃ
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Next, is consistently reaching out to your ideal client using those designated channels with your outreach. โฃ
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Youโ€™re going to need to reach out every single day, test different messaging approaches, strategies, different pain points, even offers, in order to get a solid โ€˜proof of conceptโ€™ as to what works and will generate positive responses consistently. โฃ
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If youโ€™ve never done outbound before, the key will just be getting those first few positive responses and booked sales meetings. โฃ
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Once you have established a proof of concept around your outreach then youโ€™ll know what works, have more predictable numbers to work with, and can even scale and duplicate your efforts (if you want to).โฃ
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I canโ€™t say the above steps are some objective truth but itโ€™s at least what worked for me. โฃ
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Much of this stuff is actually simple but itโ€™s often the simple stuff and simple principles that are often overlooked for whatever reason.โฃ
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Thanks for reading and hope you got some value out of this.โฃ
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11 comments
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Youโ€™re going to need to reach out every single day, test different messaging approaches, strategies, different pain points, even offers, in order to get a solid โ€˜proof of conceptโ€™ as to what works and will generate positive responses consistently. โฃ

Indeed consistency in right direction is the key. Having clearly defined goals and diversity is the key. Thanks for sharing your experience.

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!SEOcheck 2

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Title is too long- Try to keep it under 60 characters
Permlink is of good length-Perfect
Header 1 found but Header 2 not found- Add H2
Image available-Perfect
No link between title and Header-Try to use same keywords in Title and Headers
No links in the body-Add internal and external links

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Hey can I know why you have used "2" here ?

Just looking for feedback :)

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I don't know, the post I followed also used 2 so did I. ๐Ÿ˜…

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Oh lol no . It was me I guess .

I usually post then check !SEOcheck and then correct all the things it has told me and then edit it and call again .

You need not use "2"

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Title is too long- Try to keep it under 60 characters
Permlink is of good length-Perfect
No header found- Add H1 and H2
No Image has been added-Add atleast one image
No links in the body-Add internal and external links

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