What Kind of Content Helps Hive the Most?

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There is a never ending debate about what is quality content on Hive.

I don't think the sides of that debate will give up on sustaining their point of view any time soon, that's why I'd rather ask a different question: what kind of content helps Hive the most?

You may be surprised by how I'll start the answer to this question, but in the end you might agree.

It is not short or long form content that helps Hive the most. It is not the quality of the content that matters the most either.

You know what I believe it's our killer type of content: the proof of easy real-life uses where the Hive ecosystem can make a difference. The Hive "boreholes" of the world, the quick payments with HBD for products like coffee, lunch, desert, gifts, etc., the integration of renowned museums with Hive, and so on.

I heard a great idea in the latest CTT episode (I'm too tired now to go back to the recording and see who was the one who talked about it) related to the Beer community on Hive. He mentioned a discussion with @detlev at Hivefest about the possibility to incentivize account creation and posting on Hive by offering a free beer (real beer, not virtual one) to someone who joins Hive and posts about drinking their beer. I could add maybe a good business idea here would be to mention the name of the place where they got the free beer from, as a way to get free publicity and to attract new customers to the place and where they can probably easily learn about and get a free Hive account too. Maybe that's something Value Plan can sponsor if it proves like a good way to attract new users? If HBD could also be involved to pay for beer, it would be even better. We know beer lovers drink a lot, especially during the summer.

Regarding inward versus outward content on the logic that outward content makes more sense to be organically discovered or even promoted to the outside, in makes sense as long as we don't bring into discussion rewards on Hive, in my opinion. This is more of an extra, people will not be attracted by that first, and little by little all traditional social media will offer some crumbs to their userbase, enough to keep them there.

But in my opinion, what is more powerful is what I said above. Proof of real-world use cases for Hive, its ecosystem and how much it can and does help.

That doesn't mean that Hive and crypto-related content will not continue to be useful. It may be considered inward to talk about Hive, but think about this: just because pretty much all people are involved with the fiat currency system, has talk about money stopped? Quite the opposite, I'd say.

Early adopters or masses, they will always want to know what's new, how to do different things, how to maximize their profits or reduce their risks, what strategies to apply (even if that's a personal question and everyone should have their own strategy), or what the more successful do and how they do it.

Regardless, at this point in the evolution of Hive, this is what will make a huge impact: seeing and sharing everywhere a clip of a queue at the coffee shop at Hivefest all wanting to pay with HBD and how quickly the process went. I hope someone has that! Maybe showing a nearby shop (can be with masked name) with no or fewer customers, if they all went to the coffee shop that accepted HBD, the discrepancy will surely make people curious.

Posted Using LeoFinance Alpha



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21 comments
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I share your opinion that the most impactful content is proof of real-life use cases where the Hive ecosystem can make a difference in people's lives.

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We will often hear the argument: yeah, but where does crypto come from? Can I feel it? The counterargument that fiat is mostly digital doesn't work as long as most people can hold banknotes or fiat coins in their hands and can use them in the real world. But when you can show the impact of Hive in the real world, that's an argument they are most likely willing to accept, and maybe even be impressed by.

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Yeah, difficult to ignore something that works in real life.

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It's tough but I think it just depends. Everyone has different opinions on what they want to read but I do think the impact of Hive does at least make people have a good opinion of Hive.

I don't really know if we should focus on content in Hive as a way to attract users. I find that people prefer things that they want to use such as Splinterlands. Personally, I think having applications and focusing on getting things that people want will help out more.

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I don't really know if we should focus on content in Hive as a way to attract users. I find that people prefer things that they want to use such as Splinterlands. Personally, I think having applications and focusing on getting things that people want will help out more.

I agree. But for enough people seeing tangible things our ecosystem produces or can help with is more impactful than the digital world, even though digital is the future and maybe even the present.

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Well, I don't really know what to say but there is no one way to having a quality content on Hive so I think we should all do whatever pleases us but making sure that we do what is right

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Well, I agree. I have chosen my path and that kind of prevents me from showing off Hive use cases in the real world, in most cases. But that doesn't prevent me from recognizing its impact for many people.

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(Edited)

Yeah, marketing Hive is like trying to market the road system. Someone might care. But most of us just get sold on where the road takes us.

I went:

  • Shopping for crypto (beer would be nicer)
  • Chatting with mates
  • Checking my savings
  • Looking at travel photos and getting ideas for my next trip
  • Learning new things
  • Playing games
  • Having fun

Not my fullest day on Hive. Because I had other stuff to do.

Where did Hive take you today?

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That's a good analogy with roads. Yes, we don't need to promote the infrastructure except to people interested in exactly that (builders in particular). To everyone else, showing the destination or the final outcome after using it is much better. That's why generally is better to promote dapps instead of Hive directly.

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I like the idea of offering something tangible as a sort of "social proof" of the usefulness of Hive. Hows about along with just a beer (in cultures where alcohol is frowned upon), we offer to buy a family a meal, or even groceries (think large bag of rice, some fish and cooking oil) to feed a family for awhile? I think the memory of that would remain much longer, and be replicated as word spread.

Maybe a 'Sponsor a family' promotion, where everyone upvotes the post of a new member, with the proceeds going to them, which of course means they'd have to have a Hive account to collect.

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Sure! That could be adapted to something else in cultures where alcohol is prohibited or beer is not the preferred beverage. I don't drink alcohol so it doesn't apply to me either, but the idea seems good.

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Thank you @gadrian for talking about what content helps Hive the most! This sounds like a better question although the other question what is quality content on Hive is still important to know about and try to create if possible. Have a great weekend. Barb 😄
!BBH !CTP #ctp

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Thanks for dropping by, Barb, and have a great week-end!

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Very true. The contents type on hive will actually help in propagating it forward and making it stronger in exposure that needs to invite new users to the platform

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I think here if you live in hilly area, putting this kind of content will make your growth faster, like if we look at trending, we see similar posts, it's a problem for us. To make a sort of post because these areas are very far from here.

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I agree with a lot of what you said. Making Hive become usable in a lot of services is a great way to increase its adoption. That beer offer is pretty good. My only concern with something similar is if people just use it for free beer, but don't use their accounts.

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My only concern with something similar is if people just use it for free beer, but don't use their accounts.

I thought about that too... Maybe some will, once they realize they can use rewards they receive on their content to pay for their first beer...

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