The Long-Awaited LeoAds Revenue Distribution Happened!

I highlighted the news in yesterday's Week through Adrian's Lenses, but that was more of a general approach, without going too much into details or checking out some numbers that are relevant to my case. And I wanted to do that, as I am sure everyone wants to do it for their situation, at least out of curiosity.

So, after overcoming some Hive-Engine node limitations that prevented them from paying out the LeoAds revenue for December (and before) when it was first scheduled - on January 1st -, the smart contracts were finally run and distributions were sent out the day before yesterday. I became aware of it yesterday, as I was writing my Week through Adrian's Lenses, probably later than others, but early enough to include it in that post.

The evergreen rewards are negligible for now. From what I could see, they are all equal to or below 0.007 LEO, which might say some are slightly better than others at bringing in long-term views, but not what is expected for this metric. And if the desired threshold is 2000 monthly views, I can see why this is for now not easy to get to. Remember! Views on Hive are split among the existing front ends, including the ones from organic search via search engines.

Anyway, Khal mentioned they are working on a dashboard which should give us more information on how is our content performing on attracting (new) eyeballs and what can be improved.

The quasi-majority of the LeoAds revenue distribution was stakeweighted.

You can see up there mine was 84.624 LEO at a 22,800 LEO stake. At the current price of $LEO, that's almost 6 USD of ad revenue share corresponding to the ads revenue of November and December (maybe October too?), during which the ad distribution platform was changed a couple of times, there were long periods when CoinZilla didn't serve any ads, and generally, there were quite a few tests and optimizations going on.

My LEO stake isn't very large but isn't small either, and compared with Hive rewards this LEO ad payment is rather small. The important fact is the ad revenue comes from external funds coming into the platform and helping to sustain it in the long term. LEO is purchased to be distributed, it's not created from a separate inflation source.

Moreover, compared to the limitations of receiving ad revenue on a platform like X, which makes it a rather exclusive benefit, for INLEO it is highly democratized, with a minimal stake requirement of 500 LEO (35 USD at current prices, but can be earned in time too) needed to receive a LeoAds revenue distribution.

Personally, I believe the ad revenue stream is something many regular people understand, and sharing these revenues with users is enticing. Can be a great bridge into the Web 2 world. Particularly for people who tried to achieve the targets for receiving ad revenue on X and not making it or those making it but at the lower end of the scale, seeing some of the examples on Inleo could be revealing for what's possible and much easier here.

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Posted Using InLeo Alpha