VeChain Recycling Old News Yet Again
This is not an update.
This came through my Twitter feed today and was wondering why VeChain was trending and if I had missed something. The problem with this tweet about VeChain being mentioned is they failed to say this was a report last updated on the 11th March 2023. Why make old news trend because anyone doing any research will notice this report is not exactly current. Investors are not stupid and will spot these minor details quickly. There is so little fresh news on VeChain and when it trends you tend to take notice.
The problem with VeChain and this is something I have said this before is that they are definitely not marketing specialists and why they teamed up with PWC and the Boston Consulting Group for marketing expertise.
Why the VeChain acts like they have no news to preach about is baffling because there is so much taking place that never gets mentioned. VeChain is going through a huge growth phase which is all about the build up to the EU Carbon regulations starting in January 2026.
Last week VeChain passed the 3 million wallet milestone with over 100K new wallets created in the last 7 days. These numbers are still going to increase the closer we get to the carbon regulation roll out next year. What we are seeing currently is a mixture of retail and institutions signing up and the business/institution sign ups will send these numbers parabolic.
With VeChain you can't really get excited about the price of VET due to the high number of VTHO (gas token) being 36 million created daily. The VET and VTHO are aligned so for VET to increase in value there needs to be more transactions burning the VTHO.
VET will rise because it is a Bull cycle and not because of the number of transactions so it does not give a true value of the potential. VET is one of my investments ha I have been slowly accumulating because there is no major rush and will rise anyway later next year through the cross over use cases into the real world.
Vet don't need to shill what they are doing selling the project to investors and believe they are better off keeping quiet than recycling old news. The team are not desperate to stay relevant in the news, but that is the message they are sending. The project should be above this type of tactic and stick to developing and building making sure they are ready for adoption.
With the numbers of real use case clients hat will be using the VeChain they do not need retail to make this a roaring success. VET and VTHO will be hot property in 2026 and beyond because nothing tells me they have the projects that can burn 36 million VTHO daily until next year. The team did not adjust the burn rate when they had the opportunity recently and left it alone which is also significant for anyone paying attention.
Reminds me of this post (don't know if any part of it was real, but the pattern is familiar):
The project has great partnerships and genuine use cases so they are better off keeping quiet unless they have some news. I think they just keep recycling stuff because the majority never read and any news is good news. I remember seeing that McDonalds story and it is embarrassing. I think there is updates, but they have no marketing and rely on others.
Does feel like their marketing team wants to stay relevant but they don't need to, they already made it and has established as a niche service provider, a good one actually, but it's Grayscale so wanted to piggyback them 🤷 since I'm not really paying attention to this bull market I still have my bag generating some VTHO waiting for 2028 💪, btw how did it go with security at the warehouse?? No more ppl sniffing around ✌️